South Dakota's Only Dedicated Sports Counselor
South Dakota's Only Dedicated Sports Counselor

We help athletes, performers and business leaders/professionals sharpen their mindset, improve focus, and build resilience under pressure. Whether you're chasing peak performance or managing burnout, we provide tools for emotional regulation, time management, and goal setting—tailored to your real-world challenges. Serving clients in The Black Hills and surrounding areas.

Pressure. Distraction. Self-doubt. You’ve got the drive—but something’s off. Are you losing focus when it counts? Struggling with team dynamics or leadership clarity? We help you uncover the internal blocks and blind spots that limit performance. If you're stuck in a plateau, we'll help you find the pain—and move through it with purpose.

Performance doesn’t improve by accident. We offer counseling and coaching services to help you build resilience, set goals, lead teams, and thrive under pressure. Whether you're in Rapid City or anywhere virtually, we tailor strategies that align with your vision—and help you execute it with confidence.
-Are you an athlete looking to grow your mental skills?
- Is a lack of focus, motivation, or confidence keeping you off the podium?
- Are emotions like frustration or anxiety affecting your performance or recovery from injury?
- Are you searching for someone who truly understands the mental demands of student and professional athletes?
Chris Wallace at Wallace Mental Performance & Athletic Counseling provides evidence-based mental performance support for athletes and high performers navigating the psychological demands of sport and competition.
We work with individuals at all levels to develop focus, resilience, confidence, and emotional regulation.
Our approach supports athletes dealing with performance anxiety, competition pressure, and the mental challenges that accompany injury recovery.
We also helps individuals navigate athlete identity transitions, whether that means returning from injury, changing roles, transferring programs, or stepping away from sport.
Through individualized counseling and mental skills training, we help clients build sustainable strategies for performance, well-being, and long-term success—both in sport and beyond.
Find out how we help — learn more on our Services page
601 West Boulevard, Suite 10, Rapid City, SD, 57701
chris@wallacempac.com Rapid City (605) 863-5589
Today | By Appointment |
Closed Major Holidays

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